ASPEN PHARMACEUTICALS EVENT
REQUEST AND OBJECTIVES:
- Curate events and experiences for internal stakeholders
- Hybrid events
- Internal conferences
EXECUTION:
- Hybrid events and conferencing
- Conceptualise and implement events, conferences, wellness days, and product launches
- Competition-driven engagements, buy and win, activations to drive feet in-store
RESULTS AND SUCCESSES
- Internal stakeholders enjoyed the experiences created around their meets
- This resulted in positive brand awareness and product visibility within those specific locations